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Captura Interactive’s email marketing product, ARC
(Acquire*Retain*Communicate), is a secure, web-based application
that enables you to acquire new customers, retain existing customers,
and communicate your company’s marketing messages. ARC is 100%
compliant with anti-spam and privacy legislation, ensuring that your
email communications get delivered and get noticed. Click
here to sign up for a demo and see ARC in action. |
Acquire
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· Collect personal information
(name, email, address etc...) and preferences from your website's
visitors with ARC's easy to use sign up form. ARC's "confirmed
opt-in" functionality verifies a user's subscription and ensures
that email addresses are valid.
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· Import
existing customer databases with ARC's simple upload feature.
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· Improve customer acquisition
with ARC's viral marketing features such as refer-a-friend and
forward-to-a-friend.
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Retain
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· Manage your subscriber's
data with ARC's list administration capabilities including automatic
management of invalid emails, opt-outs, and profile changes.
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· Improve
retention and build loyalty with ARC's powerful marketing features
such as event reminder.
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· Measure success and optimize
email campaigns with ARC's robust tracking and reporting features.
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Communicate
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· Automatically send personalized
welcome letters to all new subscribers.
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· Create,
schedule and send personalized, permission-based email communications
to select customer segments or your entire database.
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· ARC includes AOL, HTML,
and text auto-sensing capabilities as well as one-click conversion
from HTML to all formats.
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